Image Size Cheat Sheet for Every Social Platform (2026)
Nothing ruins a great visual faster than the wrong dimensions. An image that looks perfect on your computer can arrive on Instagram cropped, on X blurry, or on YouTube with the important parts hidden behind interface buttons. Every platform has its own preferred sizes and aspect ratios, and they change often enough that yesterday’s numbers may already be outdated. Guessing wastes time and makes your content look amateur.
This free cheat sheet collects the current 2026 image sizes for every major platform — Instagram, Facebook, X, YouTube, TikTok, LinkedIn, and Pinterest — in one scannable table, with exact pixels and aspect ratios for each placement. Whether you are designing post graphics, profile photos, banners, or thumbnails, you can look up the right size in seconds and export with confidence. The main table is below; the free download adds the full breakdown, including safe zones that keep your text and logos clear of buttons and crops.
What’s inside this pack
The cheat sheet covers seven platforms and every placement that matters. For Instagram you get feed posts in square, portrait, and landscape, plus Stories, Reels, Reel covers, and profile photos. Facebook includes feed posts, Stories, page covers, event covers, and profile photos. X covers post images, headers, and profile photos. YouTube covers thumbnails, channel banners, and channel profile images. TikTok covers videos and profile photos. LinkedIn covers post images, profile banners, company page covers, and profile photos. Pinterest covers standard and square Pins plus profile covers.
The free download goes further: safe-zone guides showing where interface buttons and circular crops cut into your designs, minimum versus recommended sizes, file format tips, and notes on how each platform compresses uploads. It is the kind of reference designers, social media managers, bloggers, and small business owners keep open in a tab all day.
The 2026 image size cheat sheet (free sample)
Here is the main table with the recommended size and aspect ratio for each placement. For safe zones, minimum sizes, and compression notes, grab the full breakdown in the free download at the bottom of this page.
| Platform | Placement | Size (pixels) | Aspect ratio |
|---|---|---|---|
| Feed post (square) | 1080 x 1080 | 1:1 | |
| Feed post (portrait) | 1080 x 1350 | 4:5 | |
| Feed post (landscape) | 1080 x 566 | 1.91:1 | |
| Story / Reel | 1080 x 1920 | 9:16 | |
| Reel cover | 1080 x 1920 | 9:16 | |
| Profile photo | 320 x 320 | 1:1 | |
| Feed post | 1200 x 630 | 1.91:1 | |
| Story | 1080 x 1920 | 9:16 | |
| Page cover | 820 x 312 | 2.7:1 | |
| Profile photo | 170 x 170 | 1:1 | |
| X | Post image | 1600 x 900 | 16:9 |
| X | Header | 1500 x 500 | 3:1 |
| X | Profile photo | 400 x 400 | 1:1 |
| YouTube | Thumbnail | 1280 x 720 | 16:9 |
| YouTube | Channel banner | 2560 x 1440 | 16:9 |
| YouTube | Channel profile | 800 x 800 | 1:1 |
| TikTok | Video | 1080 x 1920 | 9:16 |
| TikTok | Profile photo | 200 x 200 | 1:1 |
| Post image | 1200 x 627 | 1.91:1 | |
| Profile banner | 1584 x 396 | 4:1 | |
| Company page cover | 1128 x 191 | 5.9:1 | |
| Profile photo | 400 x 400 | 1:1 | |
| Standard Pin | 1000 x 1500 | 2:3 | |
| Square Pin | 1000 x 1000 | 1:1 | |
| Profile cover | 800 x 450 | 16:9 |
How to use this pack
- Download the full pack using the button below for the complete breakdown with safe zones.
- Find your platform and placement in the table before you start designing.
- Set your canvas to the exact pixel size listed, not just the aspect ratio.
- Keep text and logos inside the safe zones noted in the download.
- Export as JPG for photos and PNG for graphics with text or logos.
- Upload at the recommended size — never upscale a small image to fit.
The single biggest quality win is designing at the exact recommended pixels. Platforms compress everything you upload, and starting from the right size means the compression has the most detail to work with. For banners and covers, the safe-zone guides in the download are essential: they show you the central area that stays visible on every device, so your headline never hides behind a profile picture or a row of buttons.
Frequently asked questions
What happens if I upload the wrong image size? The platform crops or compresses your image automatically, which can cut off text, faces, or logos and make everything look blurry. Uploading the exact recommended size keeps your visuals sharp and properly framed.
How often do social media image sizes change? Major platforms tweak layouts every year or two, so sizes drift over time. This cheat sheet reflects the current 2026 recommendations — bookmark the download and check back yearly for updates.
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