Organization Schema Generator — JSON-LD for Brands & Companies
Organization schema declares your brand to Google — official name, logo, website, social profiles and contact channels. It is the structured backbone behind knowledge panels and brand results.
Organization Schema Generator
Your brand's identity card for Google's knowledge panel.
1 Fill in the details
2 Your JSON-LD schema
Generated schema — updates as you type
Paste the schema into your page's <head> or just before </body>. Only filled fields are included — leave optional ones blank freely.
How to use it
- Enter the brand facts — name and website are the minimum.
- Add every official social profile — these sameAs links are how Google connects your brand across the web.
- Paste the schema on your homepage (one page only — the homepage is the canonical home for it).
About this tool
When someone searches your brand name, Google assembles a knowledge panel from signals across the web — Organization schema with sameAs links is the strongest signal you control. It tells Google ’these profiles, this logo and this site are all the same entity’, which keeps impersonators and confusion at bay.
Put it on the homepage only; repeating it sitewide adds noise without benefit.
Frequently asked questions
What is sameAs for? It lists your official profiles (social media, Crunchbase, Wikipedia…). Google uses them to confirm the entity and to populate panel links.
Which logo should I use? A clear, square-ish logo at least 112×112 px on a stable URL — the one you’d want shown next to your brand name in results.
Is my data sent anywhere? No — generated locally in your browser.
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